BOOK · [3544]
Built to Last
Business
Collins and Porras's six-year study of eighteen visionary companies and the habits — clock-building over time-telling, BHAGs, cult-like cultures — that make them durable across generations of leaders. Bezos has called it his favorite business book; Collins later briefed Amazon's executive team on its principles before the sequel, Good to Great, was published.
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2 People-
Farnam Street notes Bezos has named Built to Last his favorite business book, and that Jim Collins later visited Amazon's campus to brief the executive team on the principles that became Good to Great.
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A China Entrepreneur/Sina article says Ma especially recommended Built to Last and found its treatment of company values influential in Alibaba's early years.
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