BOOK · [4310]
Screw It, Let's Do It: Lessons in Life
Business
Richard Branson distills the life and business lessons that guided his entrepreneurial career, such as believing a goal can be achieved, persisting against doubters, and loving what you do. He shares anecdotes from building the Virgin Group and discusses the environmental responsibilities of large companies, drawing on what he calls Gaia Capitalism. The book is a short, candid collection of his personal principles and reflections.